Thursday, February 16, 2012

JAKKS Pacific's brings back the Big Wheel!

MALIBU, Calif., Feb. 14, 2012 (GLOBE NEWSWIRE) -- Kids Only!®, a division of JAKKS Pacific, Inc. (Nasdaq:JAKK), has signed a license agreement with Alpha International, Inc., to manufacture, market and distribute The Original Big Wheel Ride-On toys.

Kids Only!(R), a division of JAKKS Pacific, Inc. (Nasdaq: JAKK), will bring back the iconic Original Big Wheel Ride-On toys at major retailers nationwide this summer.

Kids Only's new line of Big Wheel® Ride-Ons is expected to include the 9" My First Big Wheel, the 11" Big Wheel Sidewalk Screamer and the 16" Big Wheel Spin Out Racer. Each boys and girls Big Wheel Ride-On will capture the iconic look and feel of The Original Big Wheel.

"With millions of Original Big Wheel toys sold over the past 40 years, the 'King of the Sidewalk' has been a favorite with families for generations. We are excited to build on this classic brand and introduce this iconic toy to a new generation of young children," said Ron Cohen, President of Kids Only. "We are also excited to announce that our Big Wheel toys will be manufactured in the U.S.A., which will create hundreds of new jobs and give each Big Wheel a 'Made in America' stamp of approval."

Kids Only's new line of Original Big Wheel Ride-Ons are expected to launch at all major retailers this fall.

About JAKKS Pacific, Inc.

JAKKS Pacific, Inc. (Nasdaq:JAKK) is a leading designer and marketer of toys and consumer products with a wide range of products that feature popular brands and children's toy licenses. JAKKS' diverse portfolio includes Action Figures, Electronics, Dolls, Dress-Up, Role Play, Halloween Costumes, Kids Furniture, Vehicles, Plush, Art Activity Kits, Seasonal Products, Infant/Pre-School, Construction Toys, Ride-On Vehicles, Wagons, Inflatable Environments and Tents, and Pet Toys sold under various proprietary brands including JAKKS Pacific®, Creative Designs International™, Road Champs®, Funnoodle®, JAKKS Pets™, Plug It In & Play TV Games™, Kids Only!™, Tollytots®, Disguise® and Moose Mountain®. JAKKS is an award-winning licensee of several hundred nationally and internationally known trademarks including Nickelodeon®, Warner Bros.®, Ultimate Fighting Championship®, Hello Kitty®, Graco®, Cabbage Patch Kids® and Pokémon®.


Shawn Robare said...

Cool! My friend is about to have a baby, and now I know what I'm going to get her for a future birthday...

Sabrina Steyling said...

This is fantastic! :)

Nells said...

WOW!!! I emailed my sister about this, but I think he two kids may be too big for a brand spankin' new Big Wheel. It is almost worth buying one just to have... and it will be made in the good ol' USA!


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