In the early 1980s, Toy giant Mego fell and released both the Marvel and DC superheroes licenses for the first time in over a decade. This was also the first time the action figure license was seperated between companies. Kenner took the DC heroes and released Super Powers while Mattel scooped up the Marvel heroes to release the "Secret Wars" toy line. Marvel followed suite with a popular mini series of the same name.
What resulted was an interesting mix of toy maker meets comics. Mattel didn't put the effort into the line that Kenner initially did, the figures suffered from recycled body parts and some were not comic accurate. Despite these flaws, many recall the Secret Wars line as a fun toy line, a number of the characters had never been seen in action figure form making them exciting to collectors at the time as well:
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