In the 70s, parents groups had pretty much ruled out the concept of killing each other by stomping on war toys but it was still perfectly fine to shoot animals. Everybody was doing it, Big Jim, G.I. Joe, the Adventure People (OK they never had a gun) and this great series by Marx simply called Safari Adventure.
Safari Adventure was it's own little 7" universe of characters (such as "Buck Hunter"), animals and a terrific amount of vehicles and playsets. Not well known in collector's circles now, Safari Adventure is really worth a look:
More Mid Seventies Macho Toys: