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NERF stands for Non-Expanding Recreational Foam (thanks wikipedia!) and was first introduced to households in 1969 as the the first indoor ball, With it's success, saw many other application for this fun and safe material. 40 years after it's introduction, NERF is still widely available which is a testament to how timeless an idea it really is.
1976 was a good year for NERF, we've go planes, cars and missiles as well as NERF's own Superhero in NERF MAN! This catalog is kind of special to me as it belonged to my dad and you can see some of his pricing notes on some of the pages. Click on the pages for a better view.

Yeah, it might seem pretty weird to feature a school supplies catalog, except this is Mead, who made all the cool licensed stuff you wished you had.
The big launch for 1976 were the Marvel Comics Superheroes school supplies, while I never recieved any of these personally, I must have sat across from a kid who did as they are permanently etched into my brain. Big props to my pal Tim Arnold for getting me these scans.
Check out the 1976 Mead Catalog Here


Everything got "super" in 1976, with the popularity of licensing increasing, toys became about the capes or the future with the popularity of Star Trek or then newcomer Space:1999.

A great example of the licensing surge are these Amsco Superbabies, wook at L'il Cap'n Merca with his widdle shield, awwwww!