1975 was a very good year for G.I. Joe, well at least from where I stood, seeing as I was five at the time. The whole Joe line got a make over including the man himself a new more muscular body, gone were the solid boxes in lieu of blister cards.
The Ad campaign this year was "The 50 adventures of GI Joe" which rested mainly on previously released adventure sets mingled with new ones all on the new funky orange packaging that still completely hypnotizes me.
By this time Joe had a staggering amount of items available but this year would also see a new member.
Mike Power the AtomicMan was added to captilize on Bionic Mania sweeping the country and it really worked, until Kenner made us all forget about Mike...
Check out the 1975 Hasbro GI Joe Catalog